Battle of the Giants – Microsoft (Bing) vs Google

Just wanted to post something quickly and make you aware of a new search engine that may give Google a run for it’s money…

Approximately two weeks ago Microsoft launched a new search engine called Bing and early numbers indicate that people are visiting.  This may be attributed to Microsoft’s recent advertising blitz, spending a reported $80 to $100 million.  My guess people are visiting out of curiosity and if Microsoft doesn’t deliver, visitors will be easily turned off.

Over this past weekend I conducted a test using a tool that I found that compares Google and Bing side by side.  I ran my name “brian beehler” as a query and it seemed that Bing returned more results than Google.  I then refined my search by adding “ottawa” to the string and Google returned more results.  I also ran several other queries and it seemed that Google and Bing evened out in the end.  Right now I think it is too early to say whether Bing is a real threat to Google, but it does look like it will give Google a run for their money.

Give it a try, Microsoft is going in the right direction and if they are going to be successful they’ll have to continue to build on a great foundation.

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2 Responses

  1. Pretty cool post. I just found your site and wanted to say
    that I’ve really enjoyed browsing your posts. Any way
    I’ll be subscribing to your feed and I hope you post again soon!

    • Thanks Jenna for the wonderful comment – I hope that you will continue to return in the future and if you have any questions please let me know!

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