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	<title>Comments on: Can social media change corporate culture?</title>
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		<title>By: Lina McLean</title>
		<link>http://brianbeehler.com/2009/10/08/can-social-media-change-corporate-culture/#comment-69</link>
		<dc:creator><![CDATA[Lina McLean]]></dc:creator>
		<pubDate>Tue, 01 Dec 2009 03:35:49 +0000</pubDate>
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		<description><![CDATA[The contest was a smashing success.  After about a week of trying some old-fashioned ways of marketing my video, I realized I would have to up my game, so doing some research I stumbled upon what was known as social media.  Internet forums, social blogs such as facebook and Twitter, these seemed to be a big snowball of instantaneous ways to communicate with people all over the world.  I also mixed this up with industrial media such as the newspaper, starting with the pennysaver...hey the distribution on that is huge and everyone loves to win something.  From there I went on to even bigger papers.  I even tried to get an editor of a small paper to do a piece on the contest, to no avail.  I would never disclude industrial media, however social media is a far less exhausting and quicker way of getting the message across.  For instance Brian&#039;s webblog here is a great wealth of information.  I am proud to have been part of this contest and will countinue to support social media within our great company.]]></description>
		<content:encoded><![CDATA[<p>The contest was a smashing success.  After about a week of trying some old-fashioned ways of marketing my video, I realized I would have to up my game, so doing some research I stumbled upon what was known as social media.  Internet forums, social blogs such as facebook and Twitter, these seemed to be a big snowball of instantaneous ways to communicate with people all over the world.  I also mixed this up with industrial media such as the newspaper, starting with the pennysaver&#8230;hey the distribution on that is huge and everyone loves to win something.  From there I went on to even bigger papers.  I even tried to get an editor of a small paper to do a piece on the contest, to no avail.  I would never disclude industrial media, however social media is a far less exhausting and quicker way of getting the message across.  For instance Brian&#8217;s webblog here is a great wealth of information.  I am proud to have been part of this contest and will countinue to support social media within our great company.</p>
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